If your app is not free and open source or not targeting Ubuntu devices, there are other ways to publish apps to Ubuntu too:

Commercial apps or proprietary apps at no cost

If you plan to publish commercial apps,

Open source apps at no cost

Publish in a PPA

Publish your package to a Personal Package Archive. This is a good option if your app already uses Debian packaging and you want it to be available immediately.


This article refers to publishing third-party desktop applications packaged with the traditional .deb format.

Ubuntu is migrating to the new .snap format to easily and securely distribute apps.

If you are looking for information on how to publish an app for mobile or IoT devices, check out the current documentation instead ›